Conventional wisdom seems to be that Florida governor Ron DeSantis is planning to seek the Republican presidential nomination, and that he will announce his candidacy after the state’s legislative session ends in June. That many people think he will be a candidate is clear. About three months ago, I saw a neighbor walking her dog wearing a ‘DeSantis 2024’ sweatshirt. He seems to be acting like a prospective candidate, doing all the things that candidates do, like visiting early primary states such as Iowa, writing a book, and then going on a ‘book tour’ and giving interviews which is usually just a means of a candidate getting their name out to the public without actually making an announcement.
He has raised his profile nationally by pandering to the extreme right wing of his party,. He seems to have made being ‘anti-woke’, opposing covid regulations, and pandering to racists and anti-LGBT sentiment his main platform. He is clearly seeking to outflank Trump on that side, trying to give the impression to voters that they can have the full-bore Trump hate agenda without the Trump baggage. In this he is contrasting himself with other candidates who may want to appeal to those Republican primary voters who are weary of Trump and culture war issues and seek a fresh face.
I must admit that I am a little puzzled by his strategy, mainly the one of timing. Why challenge Trump for the 2024 nomination? DeSantis is setting himself up for a brutal battle and Trump has already started lashing out at him in his typical style, giving him nicknames and mocking him. Since DeSantis and Trump are competing for largely the same culture war-loving voters, and those people tend to be loyal to Trump, how can he win over those voters without attacking Trump? He seems to think that he can be Trump without all the Trump baggage, trying to obliquely bring up the latter’s legal woes by mentioning the issue of him paying hush money to a porn star.
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