This comic illustrates a common misconception, that there is a side of the Moon that is in permanent darkness.
(WuMo)
In reality, as the Moon orbits the Earth, any hemisphere (‘side’) experiences equal amounts of sunlight and darkness, just like the Earth. What is true is that due to tidal forces caused by the Earth, the Moon is ‘locked’ with the Earth so that only one side faces the Earth at all times. As a result, it experiences cycles of two weeks of sunlight and two weeks of darkness as it orbits the Earth.
So while there is no dark side, there is such a thing as the ‘far side’ of the Moon that we cannot see from the Earth. The USSR space probe Luna 3 was the first to photograph the far side in 1959.
I am not sure when the notion that the Moon has a permanent dark side originated. Historically, the ‘dark side of the Moon’ was used colloquially (and correctly) to mean ‘hidden’ or ‘unseen’ but at some point became popularly associated with ‘unlit’. That idea may have gained popularity from the massive success of the 1973 Pink Floyd album The Dark Side of the Moon, although this was an allusion to lunacy and has nothing to do with astronomy.