The Art of Marketing Guns.

This Bushmaster ad ran in Maxim magazine, according to Mother Jones (Bushmaster)

This Bushmaster ad ran in Maxim magazine, according to Mother Jones (Bushmaster)

While large ad agencies these days shy away from working for gun manufacturers, it turns out that they have a little secret to boosting sales. Gun manufacturers obviously and openly pander to toxic masculinity, appealing to every lousy, dangerous trope out there, shamelessly amping up male insecurity and fostering the idea that one can be a manly man if you just get yourself unnecessarily armed to the teeth. And of course, women can be a womanly woman right alongside their manly men, guns for all!

To entice potential customers to purchase its high-powered assault rifle, Bushmaster, one of America’s largest gun manufacturers, uses the slogan “Justice for All.’’ Its print ads tell prospective buyers: “Consider your man card reissued.” Sig Sauer, another major gun manufacturer, advertises its MCX rifle in a dramatic video of a single shooter, calling the gun the “start of a new era.”

In the wake of the massacre at an LGBT nightclub in Orlando, Florida, many politicians are demanding stricter gun laws. But a lot less attention is focused on the marketing tactics of American gun manufacturers, who can — unlike cigarette and alcohol companies — legally and freely market their products with little to no regulation.

“If you look at the gun industry’s advertising today, it’s militarized,” says Josh Sugarmann, the founder and executive director of the Violence Policy Center, an American nonprofit organization that advocates for gun control. “It’s focused on two things: assault weapons and high-capacity semi-automatic pistols.”

I was a around for the major societal shift and restrictions on tobacco and alcohol advertising. Those were considered to be good and necessary restrictions, but once again, it seems guns are exempt.

Ever since the December 2012 shooting at Sandy Hook Elementary School in Newtown, Connecticut, put assault weapons back in the spotlight, the amount of money spent on gun advertising has increased dramatically. From 2012 to 2013, the amount spent by five of the largest assault weapons manufacturers on advertising their own brands leapt more than 33 percent, according to Kantar Media data.

Remington’s ad spending nearly doubled, from $740,000 to more than $1.4 million in those years; Sig Sauer’s soared from just $30,000 to $230,000, according to Kantar.

Source: Kantar Media Get the data.

Source: Kantar Media Get the data.

Regardless of who’s writing the copy or executing the campaigns, these manufacturers are hardly reliant on ad strategy to drive sales; Smith & Wesson pulled in more than $551 million in revenue last year, thanks mostly to a dedicated, enthusiastic population of loyal gun buyers.

“If you focus on manufacturer advertising, you are missing the larger picture,” Terrence Witkowski, a professor at California State University, Long Beach, who has studied the visual language of gun culture. “American gun culture is a form of consumer culture where much influence flows from the grassroots, bottom up, not top down.”

The sad truth is tragedies like the ones in Orlando or Newtown are actually their own best advertising. While most gun manufacturers will never admit it, the demonization that is rained down on their products is good for business, as sales boom in the aftermath.

In 1993, reports that the weapon used in a mass shooting in San Francisco was a Tec-9 set off waves of people condemning the gun. To Intratec, the gun’s manufacturer, those howls of anger were music to its ears.

“I’m kind of flattered,” Mike Solo, Intratec’s marketing and sales director, told the New York Times. “It just has that advertising tingle to it. Hey, it’s talked about, it’s read about, the media write about it. That generates more sales for me. It might sound cold and cruel, but I’m sales oriented.”

“I’m sales oriented”. Yeah, who cares about all those dead people, there are sales to be made.

Via Raw Story.

Democrats’ Filibuster on Gun Control.

Chris Murphy.

Chris Murphy.

There’s a glimmer of hope that the tiniest shred of gun control legislation might pass the Senate in response to the Orlando shooting that left 49 people dead.

After nearly 15 hours of talking on the Senate floor, the filibuster held by Democrats on Wednesday and into the early hours of Thursday has apparently been a success, and there will be two votes on gun control measures.

The two ideas — stopping people on the terrorist watch list from buying guns, and requiring background checks even when someone purchases a gun online or at a gun show instead of in a store — will be allowed votes by the full Senate, Democrats say.

“We chose to ask for the two least controversial provisions possible that will still do a world of good,” said Sen. Chris Murphy of Connecticut, home to the Newtown mass shooting that killed 20 children and six adults. He spoke from the Senate floor and announced Republicans had agreed “on a path to get those votes.”

With the Senate controlled by Republicans, it’s essentially up to Majority Leader Mitch McConnell of Kentucky on whether any piece of legislation gets a vote. So Democrats, led by Murphy, filibustered an existing funding bill, called the Departments of Commerce and Justice, Science, and Related Agencies appropriations bill. It worked, and now they must focus on winning enough votes to pass the laws.

“Least controversial provisions”. I can’t get past that, nor can I muster up even a tiny bit of hope. Yes, this might help, a teeny, tiny bit, if these actually make it through, but I am so fucking sick and tired of every single sensible person in uStates feeling the need to walk on tiptoes on eggshells, so as not to upset all the gun fetishists. FFS, wouldn’t this normally be called terrorism, where people are scared to death of those with weapons? A good portion of uStates is being held hostage, and nothing is going to be done, unless it’s a tiny, marginally effective sop.

Full Story Here.

Cool Stuff Friday: Ebru Art.

Ebru Art, by Garip Ay. I am overwhelmed by the art work, as well as the skill and talent it takes to produce such intense beauty.

garip-ay-0

History of Ebru Art

Ebru, which is generally known today as a decorative paper art, is one of the oldest Turkish arts, but exactly where or when it started remains unknown. Ebru is an art from the realms of history, presenting to us a beauty that is full of love. It can be described as painting on water. Patterns are formed on the surface of water which has had substances added to it to increase the viscosity; the patterns are then transferred to paper. The results of this process are unique and it is never possible to achieve the same design again.

Those who have traced the history claim that the many hued Ebru that we know today was born in Turkistan in Central Asia, a place that was the center for many cultures. From the 17th century on, it became known as Turkish Paper in Europe, and from here the art of Ebru reached the rest of the world.

The Turks started to make paper in the 15th century. With their sensitive souls and their mystic personalities they became very advanced in the art of paper decoration. Ebru paper, especially those of a fine design, was first used as the background to important official state papers, a variety of treaties and the records of important events. It was used as a means to prevent the alteration of the document. The same logic can be found in the use of complicated designs on banknotes, cheque books, deeds and bonds used today. In addition, the edges of commercial registers were decorated with Ebru in order to prevent the removal of pages. Ebru holds an important place in the history of Islamic art; it was used alongside calligraphy and in publishing. Moreover, its mystic nature, that is, “the search for religious beauty”, led to its being used in many tekkes as a reflection of sufi thought.

garip ay kervan

The captions are easier to read at full screen, but if you’re like me, you’ll be busy gawking. And getting ideas.

And in wide-eyed awe…Van Gogh on Dark Water Animation.

I could watch his channel all day, but Verizon would punish me severely.

What do you mean, “Go Away”?

A very young Fox squirrel, willing to scold and fight me over what he felt was his right to the sunseeds on the deck. I was half way out the window taking these, so perhaps not as good as they could be. He was bouncing on the branch, flicking his tail, and going into a repeated “I’ll fight!” stance. Little asshole. 1500 x 996, click for full size.

WYM1

WYM2

WYM3

© C. Ford. All rights reserved.

At least it isn’t 65 years. Yet.

I’ve been working in textiles for a while now, specifically, completely hand-made art quilts, with the main attraction being hand embroidery. Anyone who hand embroiders knows how time intensive it can be. For a while now, I’ve been so damn busy, I have not had time to work on the current project, the Tree Quilt. That ends up being a bit depressing, because I’d like to just be able to work on it and get finished. 65 years ago, a woman started an embroidery art piece, and has now finished it at age 90.

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Click for full size image. 90-year-old Priscilla Faulks stands by “My Jesus,” her 65-year embroidery project now displayed at Victoria’s Restaurant in Trotwood.

Now, the framed embroidered “My Jesus” is on display at Victoria’s Restaurant at West Third and Union Road in Trotwood.

“I wasn’t religious, but my grandmother, who raised me, was a highly Christian woman, and I was living with her when I was inspired to draw Jesus,” Faulks said. “Grandmother had saved government potato sacks from the Depression, and I asked her to sew them together to make me a large canvas that we tacked to the wall.

“I drew the Jesus, and she was elated. Both she and my mother were seamstresses, and they taught me. I made all my own doll clothes. I decided to use embroidery on the piece.”

Faulks began the work, then got married and had two children. She rolled up her Jesus and worked on it when she had time. Her first husband, injured in WWII, eventually died of his injuries, and she returned to school at Wilberforce until she re-married and had two more children. She was widowed a second time two years ago.

Hired as secretary for McLin Funeral Home by then-Ohio House Rep. C.J. McLin, “I’d take Jesus to work, and when I wasn’t busy, I’d work on him,” she said. “At night, I worked on him to relax, then roll him up and put him away. The more I worked, the more I wanted to finish him.”

Finally, on Jan. 5, she completed “My Jesus,” and approached various places to have it displayed, but was told that, at 4-feet-by-6-feet, it was too large for most spaces.

[…]

Faulks is thrilled that her Jesus is finally finished and now has a space where it’s appreciated, with an accompanying explanation of her long-term project.

“I’m happy, elated and relieved,” she said. “It took so long, just one stitch in, one stitch out, for 65 years.”

That is a seriously impressive piece of work. I think I better get back to work. I don’t have 65 years.

Full story here.

Lego Nostalgia.

At least for us older people.

LEGO designers have developed a new flashback kit, an advanced model that replicates many of the iconic elements of a vintage 1960 Volkswagen Beetle. Built using 1,167 pieces, the bright blue replica has several operational features, including a pop-up hood and truck, flip-down seats, and a removable roof to peep the steering wheel and other accessories found inside.

Designers made sure not to leave out any detail, including a model of the original 4-cylinder air-cooled engine, fuel tank, rounded mudguards, interchangeable license plates, and tiny window decals. On the roof of the vehicle, LEGO also added a rack that fits a tiny surfboard and cooler containing ice and bottled drinks. In total, the new kit is 15 centimeters high, 29 centimeters long, and 12 centimeters wide. The kit becomes available to the public on July 17.

LEGO_VW

I would have much preferred a shiny, bright red beetle, but you can’t everything. I’ll probably still have to indulge in this.

Via Colossal Art.

Sen. Murray Sinclair Speaks Out.

Justice Murray Sinclair, who served as chairman of the Truth and Reconciliation Commission inquiry into residential schools, opened up on the Senate floor about his openly gay daughter in a tribute to victims of the massacre at Pulse nightclub in Orlando. ADRIAN WYLD/CANADIAN PRESS FILES.

Justice Murray Sinclair, who served as chairman of the Truth and Reconciliation Commission inquiry into residential schools, opened up on the Senate floor about his openly gay daughter in a tribute to victims of the massacre at Pulse nightclub in Orlando.
ADRIAN WYLD/CANADIAN PRESS FILES.

Then Sinclair got up and spoke.

Hon. Murray Sinclair: Honourable senators, shortly after midnight on Saturday night, our openly gay daughter sat and laughed with us, as my wife and I and her sisters sang her Happy Birthday, badly I might add, as all families do, but with huge amounts of love. She turned 33 on Sunday, June 12.

At almost the same moment, an American filled with hate for lesbians, gays, bisexuals, transgendered, queer and two-spirit people carried his legally purchased machine gun and pistol into a bar in Orlando, Florida, and started killing everyone he could.

Eventually, over a period of three hours, he hunted down all those he could find in the bar and killed 49 young men and women, whose only reason for being targeted was that they were celebrating Pride month and were openly gay.

Much has been made of the shooter’s connection to Islamic terrorism and his ability to purchase, own and carry guns, despite his history of mental disturbance and violence. American politicians and others will line up in one camp or the other to denounce those who they say caused this to happen, whether close at hand or remote. The number of political footballs this event presents for use is significant. You need only look at the headlines today to get a flavor of that.

But yesterday and today, I thought only of the 49 mothers and fathers whose hearts are broken and whose lives have been torn asunder, and I think every day of the fact that I could have been and could be one of them. I think of the dozens of brothers and sisters born into the victims’ families, whose anger and tears may never end, and I think of the fact that my other children could be among them also.

Society’s dislike and disrespect for those who are gay and transgendered has been a part of Western thinking for many generations. The enhancement and recognition of their right to be who they are and their right to public protection of those rights does not sit well with far too many people, the shooter in this case being representative of that.

When my daughter spoke to us as a young teenager of her recognition of who she was, we stood beside her and gave her every assurance of our love and of her right to be open about what she was.

What my wife and I could not bring ourselves to discuss with her, or between ourselves, at that moment was that she had just enhanced her risk of danger. She was already living a life of enhanced danger just by being female. That danger was increased by the fact that she was in a higher at-risk group because she was an indigenous woman.

We told her about the fact that among Indigenous people, being a two-spirit was traditionally a position of respect and honor. Ceremonies, we have been taught, are enhanced if done by or with two-spirit people present, for it is believed that they embody the strengths and spirits of both man and woman and bring a special healing power and medicine to every special event.

She has brought great respect to our family. We are said to be blessed by having her as a daughter because she is two-spirit, and we feel so. We adopted another two-spirit daughter into our family as well, whose partner just gave birth to our newest grandson. He will be raised by two-spirit parents.

As parents of two-spirits, we want to protect our children from the bullying, the offensive comments, the disparaging remarks and the physical and verbal abuses that every member of the LGBTQ2S experiences. We have learned to shield them and to heal them when our shields prove insufficient.

What we fear the most is that someone will murder them just for being gay. The belief that such an event could occur would be enough for many to discourage their children from coming out, and it would also discourage the children themselves.

So in our moment of silence, I thought of the parents. We as a society have all lost something as a civilized people in this act of mass murder, but they have lost more than we can ever know.

Thank you, Senator Sinclair, for speaking up. Thank you for your message of inclusion and love.

Via ICTMN.

Reggae on the Oregon Rez.

Left to right: Benny Pezzano, Michael Sorensen, Kenny Lewis, Scott Guasco and Michael Lennon are Sol Seed. (Photo: Athena Delene)

Left to right: Benny Pezzano, Michael Sorensen, Kenny Lewis, Scott Guasco and Michael Lennon are Sol Seed. (Photo: Athena Delene)

Many bands in mainstream rock have a connection to Native communities through one of their musicians. The Band’s Robbie Robertson, Testament’s Charles Billy and the many contributions of Jesse Ed Davis to various groups are some examples. Sol Seed—a reggae-fusion band out of Eugene, Oregon—has a relationship with the Confederated Tribes of Grand Ronde through its guitarist, Kenny Sequoia Lewis.

Through Lewis, Sol Seed – only two years old at the time – found itself performing at the 2012 Native American Music Awards at the invitation of Grand Ronde flute player Jan Michael Looking Wolf.

“I think it was one of those moments that validated what we were doing,” said band member Benny Pezzano. “Something was written in the stars for all of us together.”

Lewis played as a studio musician for Looking Wolf’s album Breaking Free. For Lewis, the Nammy experience showed him the depth of genres within Native American music.

[…]

Performing with Looking Wolf created for him a “smoother experience” that he would take to Sol Seed. Now with six years of experience as a band, member Pezzano says Sol Seed has a message of “universal love, universal acceptance and reaching across cultural or national boundaries.”

“Live music is one of the best medicines for anyone,” Pezzano said. “It’s right up there with laughter. Someone once told me that reggae music is what positive feelings sound like. Most importantly, it brings everyone together.”

Sol Seed spends its time between touring nationally and regionally in the northwest. Growing up in Medford, Oregon Lewis says he enjoys playing at the Grand Ronde reservation for their youth.

“It’s really cool to see the smiles light up on their faces,” Lewis said. “I get to connect with them because I’m the only tribal member in Sol Seed. It’s a huge honor for me. I really enjoy it.”

To find out more about Sol Seed and their music, go to www.solseedmusic.com. They can also be found on Facebook, Reverbnation and Soundcloud.

Via ICTMN.